social media-marketing

Why Every Business Needs a Professional Website

I used to think having a website was enough, but I quickly learned that just having a site isn’t the same as having a good one. If visitors can’t navigate…

Technical SEO Basics: Optimizing the Backbone of Your Website

Technical SEO is a subfield of SEO that works on improving the infrastructure of a website so that Google’s crawlers are able to read it better.While the term technical SEO…

The Best Time to Post on Instagram for Maximum Engagement

After years of managing social media for clients across different industries, one thing I’ve learned is this: even the best content can flop if you post it at the wrong…